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Meghna's lingerie photos appear on the cover of a magazine; her relatives in Mumbai see the cover and ask her to leave the house. Meghna is noticed by Anisha Roy , an executive at Panache, a major modeling agency. Anisha introduces her to her superior, Abhijit Sarin , who is impressed by Meghna's ambition and confidence. Panache's top model is Shonali, but her drug abuse becomes problematic. Abhijit includes Meghna in a fashion show organised by Vinay Khosla, but is replaced after a misunderstanding. Abhijit consoles her, and decides to replace Shonali with Meghna as Panache's new top model. The interactive nature of these platforms allows practitioners to engage and communicate with the public in real-time, and tailor their clients' brand or campaign messages to the target audience. With blogging platforms such as Instagram, Tumblr, WordPress, Squarespace, and other sharing sites, bloggers have emerged as expert fashion commentators , shaping brands and having